PROFESSIONAL DIPLOMA IN SPORT BUSINESS MANAGEMENT

Embark on a transformative journey with APSI Holding’s Sport Education programs—designed to redefine careers, foster lifelong learning, and channel the potential of athletes, coaches, and enthusiasts into the dynamic world of sports.

The Sport Business Management course integrates underpinning knowledge and industry practice. The programme will help you to develop your ability to think strategically, apply the principles and concepts of business, sport management in local & international context and construct solutions to the sport management matters.

Module List

Organization Management is Sport

This module provide key important management functions in the within organization, training & development, organizational culture, organizes all relevant resources, processes and functions, exercised a policy of human resources development, recruitment or staff, dealing with volunteer and designing volunteerism programmes and key major departments important to the organization.

Credit Hours : 20

Sport & Event Management

This module is designed to provide a foundation of the sport and event management and its planning process. It will enhanced the professional skills and knowledge base of those already employed within the sport industry and into the areas of sport event management. It also to serve as a platform for people wishing to pursue a career in the exciting and dynamic field of event management.

Credit Hours : 20

Sport Advertising & Public Relations

Plays a major roles in generating billions of dollars for the games. This module integrates underpinning knowledge and industry practice in the area of sport advertising & sport public relations. It will give you a good understanding why and how advertising and public relations plays a strategic role in helping to generate revenue for the game. It also helps to develop your ability to think strategically, apply the principles and concepts into your work.

Credit Hours : 20

Sport Marketing

The business of sports is expected to generate billions of dollars through sport marketing, sport merchandising, ticketing) is due to the growth and demand. Organizations in the business of sport are also seeking to hire personnel with sports related background and qualifications in sport marketing.

Credit Hours : 20

Sport Governance

This programs provides a comprehensive guide to the practical application of governance principles to amateur and professional sport organizations operating at the community, state/provincial, national, and international levels. It presents a balanced view between accepted practice (20 hours)e and what contemporary research evidence tells us about a range of governance principles and practices.

Credit Hours : 20

Sport Management

This programs is designed to provide a foundation of key skills and competencies to support executives needed in the sport industry. It covers the introduction to management, sport business management, management functions and the future of sport business.

Credit Hours : 20